‘With over 30 years experience, Steve Simpson is renowned for his hand lettered packaging design, whimsical characters and illustrated barcodes. His distinctive style, inspired by the arts & crafts movement, 50s advertising and folk art, has appeared on everything from a 1″ postage stamp to a 200ft screen in Times Square. His work has adorned whiskey bottles and cough bottles, boardgames and board rooms, hot sauces and ceramic saucers.
Since 2008 steve has won over 50 awards for both packaging design and illustration including Gold awards from the Association of Illustrators, Illustrators Guild of Ireland, the IDI and ICAD.

He’s been an awards judge for Adobe, 3×3 and the Hong Kong Society of Illustrators and is also a founding member of the Illustrators Guild of Ireland and OFFSKETCH.

Clients include:

Vodafone / Djeco / Guinness / Heineken / Bushmills / Absolut / Three Mobile / 7up / Kellogg’s / Rowntrees / Hertz / Jameson / Aer Lingus / Penguin Books NYC / Dettol / Modelo / UNREAL / Hamlet / Franke / American Airlines / Wired Magazine / New Scientist / Wall Street Journal’

– http://stevesimpson.com/about  (accessed 15th March 2016)

Steve Simpson is an illustrator that I have came across via Twitter and I really like his use of bold colours and patterns as well as his lettering. Simpson’s work stood out to me because go how busy it is and the use of composition and colours make his work look very interesting. I find his lettering as interesting as the imagery because it is so decorative and the sharp lines make it feel strong and grabs attention.


The work that interests me the most is the colourful birds and sketchbook drawings. The birds are abstract shapes, but it is easily recognisable for what they are, and the collage with mark making over the top seems like a interesting process with a successful outcome.  The sketchbook drawings of the snails and the chickens adopt the media of watercolour and fine liner, and they work really well together with the miss match of colour to the drawings; they remind me of when you accidentally miss print a screen print and it doesn’t quite line up. This idea really interests me, and is something that I would like to have a go at myself and see what my outcome would look like. The use of font that he uses to caption the snails and chickens seems to work really well with the sketchy fine liner feel, as if it were just his hand writing.



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